Testimonials are invaluable and should form part of your marketing repertoire for your business. Customers/clients will only offer a Testimonial if they believe the service provider truly warrants one and they are happy, satisfied customers! Testimonials will act like gold for your business. Prospective customers/clients will want to know what others have experienced when dealing with you and your business. If you provide great service and/or products, your customers/clients will want to say so!

So here are some tips to make sure you gather those pots of ‘gold’ and include them in your business marketing.