Entering the world of social media networking for business purposes is a decision not to be taken lightly. Whilst the main platforms of Twitter, Facebook, LinkedIn and the new comer Google Plus are all free, what it does cost you, is your time.

You will be rewarded for your social media efforts if you can ensure your accounts meet the following and momentum maintained.

Many who are new to social media find it quite overwhelming the jargon specific to each platform. This is particularly true for Twitter. Twitter almost has its own language which has been devised due to the 140 character limit. Twitter will make little sense until you have an understanding of these terms and how they are applied. Twitter will make even more sense once you begin to build a valuable community in which you engage.

More than likely, by now you have a fair idea of what Social Media Networking is all about, and you could well be active in one or more of the available social media platforms. How do you choose what platforms to be involved in and which to leave alone – you can’t possibly be part of all the social networking communities that are out there!

For myself, I’m unable to attend face-to-face networking functions easily due to family commitments and this is where online social networking becomes invaluable. It’s also the way business/consumer relationships are heading with the move towards a Web 2.0 environment.

I must admit, I thoroughly enjoy working online. I’m not addicted because I do equally enjoy a ‘digital-detox’ but I do find it fulfilling to assist clients where ever possible and socialise within my online business networks. I never thought I would enjoy a career in business administration considering I’m a four year trained Primary School teacher but I do, and I have a real passion for it once more.