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Any business executive can attest to the fact that starting a new business is an enormous challenge that requires a huge commitment from the owner and top management staff. Given the grim statistics about the percentage of new businesses that fail, any entrepreneur seeking to beat the odds must carefully navigate the best path to […]

One of the main barriers to starting a company can often be the indecision surrounding what business to take the plunge with. Luckily here in Australia we have seen recently one or two things happening culturally and socially that could help to point us in the right direction if we are willing to look at things from a fresh new angle.

You have a business card – why wouldn’t you? The thing is, how do you get other people to share it? You put card holders in strategic places, hand them out at social functions, yet it feels like you’re working really hard and not hearing the phone ring. Maybe what you need is to make your card a little more shareable. Here are 6 strategies for designing a business card with sharability.

Savings that may seem inconsequential in your business at first glance can add up to a tidy sum at the end of the year. Here are a few things that could save your business a few dollars, and help to make it run more efficiently too.

If you’re a business owner who is still contemplating using social media but you don’t know where to start, you’re surprisingly not alone! However it’s now 2014 and social media isn’t a new concept anymore. In fact, it’s now viewed as mainstream media and has seemingly replaced the ‘traditional’ forms of marketing we once saw. Here are our 5 tips to stop you procrastinating and get you started with social media:

At the turn of this century, the Dalai Lama proposed the 18 Rules of living, a set of simple yet philosophical pointers to aid the journey to living a fulfilling and worthwhile existence.

Make your new year resolution to check the ‘health’ of your business. It’s so easy to do. Most of us find early January to be our quiet time so it’s the perfect time to work ON your business rather than IN it. Here are 5 easy steps to review your business for the New Year.

Online marketing is the need of the hour and in spite of the fact that it’s extraordinary to get free exposure, you have to attempt beyond any doubt to ensure your endeavors are not in vain. You must know who your potential customers are and where they hang out, to abstain from turning your wheels. Speaking of which, here are few online solutions for modernising your growing home business.

The HR sector has undergone some radical changes recently, with almost every aspect of it being affected by fluctuations in the economy. Businesses must cut costs whilst maintaining high levels of service, meaning HR departments must provide effective solutions to recruitment and staff issues in a difficult market. Instead of traditional on-premise software packages to manage HR functions, more and more businesses are turning to SaaS (Software-as-a-Service) HR solutions. Could your company benefit from this strategic approach?

Keeping the momentum going in business can be a lot of hard work. You can’t expect customers to roll through your door without putting in a bit of effort. To help differentiate yourself from what your competitors are doing, it pays to get curious. With my business, building a successful online brand has largely been the result of on-going curiosity and perseverance. It certainly had nothing to do with completing a tonne of courses, paying for lengthy training or investing in lots of advertising. So, let’s explore some ways that will help get your online business noticed – fast.

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